Hailey Baldwin and Joan Smalls Twin in Karl Lagerfeld ‘Caine’ Lace-Up Heels

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Hailey Baldwin may not exactly be runway material, but she is certainly starting to dominate endorsements and print advertisements. This time, she’s representing  the legendary Karl Lagerfeld of Chanel and Fendi alongside model Joan Smalls.

The model friends took over New York to promote the Karl Lagerfeld Paris partnership with online high-fashion retailer Lord & Taylor.

hailey-baldwin-joan-smalls-karl-lagerfeld-1Hailey Baldwin at the Karl Lagerfeld Paris x ELLE event in New York on October 18, 2016

hailey-baldwin-joan-smalls-karl-lagerfeld-2Joan Smalls at the Karl Lagerfeld Paris x ELLE event in New York on October 18, 2016

The duo were, of course, decked out in the brand’s merchandise. Joan wore a sheer button-up top over a lace bra paired with black crop stretch jeans. Hailey wore an “XOXO, Karl” graphic tee with a pair of black leather pants.

Both girls opted for the Karl Lagerfeld “Caine” lace-up sandals.

hailey-baldwin-joan-smalls-karl-lagerfeld-3Shoe of the night: both girls wore the Karl Lagerfeld Paris “Caine” lace-up sandals

hailey-baldwin-joan-smalls-karl-lagerfeld-4Joan and Hailey caused a commotion with their joint grand entrance

hailey-baldwin-joan-smalls-karl-lagerfeld-5The two models signed merchandise to give away to fans

Both must have been pretty busy during the event with all the signing and meet-and-greet that took place. Luckily, Joan was able to steal a few moments to snap some photos of the event.

Hailey also uploaded a single clip of the two enjoying themselves at the event on her Snapchat.

Shop the Karl Lagerfeld Paris “Caine” lace-up sandals in suede and leather exclusively at Dillard’s and Lord & Taylor.

karl-lagerfeld-caine-1

karl-lagerfeld-caine-2

karl-lagerfeld-caine-3Karl Lagerfeld Paris “Caine” Lace-Up Suede Booties, $159 at Dillard’s and Lord & Taylor

Credit: Patricia Schlein / WENN