Cleavage Contest at Sports Illustrated 50th Anniversary Celebration

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Yesterday’s 50th anniversary celebration of Sports Illustrated was not only a reunion of sorts for the magazine’s former cover girls but also a cleavage contest!

Yes, a good number of the swimsuit models who graced the event flaunted their bosoms. Dresses with deep plunging necklines were abundant at the event, and leading the pack was none other than the current muse of Sports Illustrated — Kate Upton.

Kate Upton in Antonio Berardi Dress

You all know how, er, blessed Kate Upton is up there, right? Well, let’s just say that she decided to take the plunge and show off her babies using a really tight dress from Antonio Berardi and some heavy-duty push-up bra.

Kate Upton showing off her assets in a low-cut V-neck dress from Antonio Berardi at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014Kate Upton showing off her assets in a low-cut V-neck dress from Antonio Berardi at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014

Wow. What a view! But Kate was not the only gal with her chest on display. Check out the other hotties below who decided to flaunt their assets.

Genevieve Morton in Sheer-Paneled Dress

Genevieve Morton was hard to ignore at the event. Her sheer-paneled dress showed the entire world just how blessed she is on top. Capping off her look was a pair of patent pointy platform pumps.

Genevieve Morton wearing a sexy sheer number to the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014Genevieve Morton wearing a sexy sheer number to the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014

Jessica Gomes in Form-Fitting Dress

Boob-window dresses were the norm at the event, and Jessica Gomes’ all-black number was no exception. She punctuated the form-fitting piece with simple ankle-strap sandals.

Jessica Gomes distracting the camera with her boob-window dress at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014Jessica Gomes distracting the camera with her boob-window dress at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014

Tyra Banks in Negligee-Looking LBD

Yes, Tyra Banks was in on the game as well. In fact, she probably gave some of the younger models a run for their money, especially since she looked utterly sexy in her negligee-looking LBD and ankle-wrap heels.

Tyra Banks showing off her assets in a lace-detailed LBD at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014Tyra Banks showing off her assets in a lace-detailed LBD at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014

Katherine Webb in Boob-Window Dress

Katherine Webb certainly was not as endowed as the other models, but her outfit more than made up for it. Yes, it was another boob-window dress. And when it comes to frocks like that, you just can’t help but look.

Katherine Webb wearing a beaded white frock for the occasion and capping it off with silver gladiator sandals at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014Katherine Webb wearing a beaded white frock for the occasion and capping it off with silver gladiator sandals at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014

Ireland Baldwin in Color-Blocked Frock

Ireland Baldwin was quite a looker at the event. Not only was the leggy blond stunning in her extra-short and extra-low-cut color-blocked frock, but she also reminded us so much of her mother, Kim Basinger. Red lips complemented her outfit fabulously, while a pair of sexy strappy sandals from Casadei capped off her style.

Ireland Baldwin baring her chest and legs in a Keepsake dress and a pair of Casadei strappy sandals at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014

Ireland Baldwin in sexy strappy sandals from CasadeiIreland Baldwin baring her chest and legs in a Keepsake dress and a pair of Casadei strappy sandals at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014

Chrissy Teigen in Glittery Romper

John Legend’s wifey, Chrissy Teigen, was also at the event. We all know how she hates to wear underwear, so that probably explains why the model opted to slip into a glittery romper instead. And just like the other dresses, the onesie features a low-cut sweetheart neckline. She then punctuated her look with strassed pointy pumps from Christian Louboutin. Below is a similar pair in nude.

Chrissy Teigen capping off her onesie with crystal-encrusted pumps from Christian Louboutin at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014

Chrissy Teigen in crystal-encrusted pumps from Christian Louboutin at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014Chrissy Teigen capping off her onesie with crystal-encrusted pumps from Christian Louboutin at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014

Christian Louboutin Strass Decollete Pumps in NudeChristian Louboutin Strass Decollete Pumps in Nude, $3,395

Dominique Piek in Chest-Revealing Number

Strangely enough, the lady who got our undivided attention was not dressed in a chest-revealing number. In fact, she resembled more like a runway model — slim and not much on the curves. But here’s the thing, Dominique Piek walked the Sports Illustrated red carpet in a really fierce pair of studded strappy heels. We were even willing to overlook the weird way her toes settled into the shoes.

Dominique Piek wearing an edgy pair of studded bootie sandals with her mesh-detailed dress at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014

Dominique Piek wearing an edgy pair of studded bootie sandals at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014Dominique Piek wearing an edgy pair of studded bootie sandals with her mesh-detailed dress at the 50th anniversary celebration of Sports Illustrated at Dolby Theatre in Beverly Hills on January 14, 2014

We had a difficult time figuring out where Dominique scored her heels, but thanks to one of our shoe-holic readers, we found out they’re from Giuseppe Zanotti for Balmain. They are no longer available, though, so here’s a pair from Penny Loves Kenny that may give you the fix if you want to grab something similar.

Penny Loves Kenny 'Conjer' Studded SandalsPenny Loves Kenny ‘Conjer’ Studded Sandals, $100

Credit: Bridow/SIPA/WENN