It looks like Alessandra Ambrosio followed in Behati Prinsloo’s footsteps. The leggy Victoria’s Secret supermodel is now the new face of the Spanish fashion label Desigual.
On Thursday, Alessandra Ambrosio unveiled Desigual’s Spring 2015 collection, “La Vida es Chula,” in Madrid, Spain. The statuesque brunette graced the runway in various outfits, all while donning an oversized bunny-ear scarf—a distinctive and playful accessory that defined the campaign’s signature look.

At the arrivals area, Alessandra kept the same big-bow scarf on her head as she slipped into a colorful top and sheer shorts from the label.
She teamed the ensemble with red high-heel sandals and matching red lip color.

Desigual embraced retro vibes for their latest collection, skillfully blending colorful pieces with vintage-inspired prints and silhouettes. The vibrant line-up drew clear influences from the 50s and 60s, creating a striking mix of modern and retro aesthetics. The show’s highlight was the big bunny ears scarves, a signature headpiece that added a playful yet elegant touch to each model’s look on the runway.
If her bunny ears head scarf inspires you and you want to incorporate it into your look this season, opt for a brightly printed triangle or square scarf larger than your usual bandanna. Roll the scarf into a long strip and tie it around your head in a Rockabilly style for a fun and fashionable accessory.
As for the scarf, here are a couple of pieces from Jonathan Adler that you might want to consider. These are crafted from a modal-silk mix and are large enough to recreate Ale’s runway look:

