Nicole Richie’s Impulse Line at Macy’s: A Fusion of Boho Elegance and Affordability

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Nicole Richie has officially spread her wings. Not only is she the creative mind behind House of Harlow 1960 and Winter Kate, but she has now crossed over to collaborating with department stores.

The reality TV star-turned-designer partnered with Macy’s for an exclusive limited edition collection, now available in the retail chain’s Impulse department.

Nicole Richie's fashion transition: From reality TV to Macy's designer collaborationNicole Richie’s fashion transition: From reality TV to Macy’s designer collaboration

Elegance meets style in Nicole Richie's exclusive collection for Macy's ImpulseElegance meets style in Nicole Richie’s exclusive collection for Macy’s Impulse

She has also been quite busy promoting the capsule line for Macy’s. Nicole has been spotted sporting a few pieces from the co-lab label while attending events over the past few weeks.

Nicole Richie shines at Macy's Passport Presents: Glamorama event, Los Angeles, 2012Nicole Richie shines at Macy’s Passport Presents: Glamorama event, Los Angeles, 2012 (Credit: FayesVision / PNP / WENN)

Nicole Richie captivated at the Macy's Passport Presents: Glamorama event on September 7, 2012, in a striking ensemble featuring gold Christian Louboutin Pigalle pumps and a Nicole Richie for Impulse faux leather studded mini dressNicole Richie captivated at the Macy’s Passport Presents: Glamorama event on September 7, 2012, in a striking ensemble featuring gold Christian Louboutin Pigalle pumps and a Nicole Richie for Impulse faux leather studded mini dress (Credit: FayesVision / PNP / WENN)

Nicole Richie's stunning entrance with gold pumps at the Glamorama event, Los Angeles, 2012Nicole Richie’s stunning entrance with gold pumps at the Glamorama event, Los Angeles, 2012 (Credit: FayesVision / PNP / WENN)

Nicole Richie graces the launch of her Impulse collection, Macy's Herald Square, NYC, 2012Nicole Richie graces the launch of her Impulse collection, Macy’s Herald Square, NYC, 2012 (Credit: FayesVision / PNP / WENN)

At the Nicole Richie for Impulse Launch Event on September 12, 2012, Nicole Richie showcased her own design, a long-sleeve boatneck studded velvet mini dress, paired elegantly with Prada peep-toe suede mulesAt the Nicole Richie for Impulse Launch Event on September 12, 2012, Nicole Richie showcased her own design, a long-sleeve boatneck studded velvet mini dress paired elegantly with Prada peep-toe suede mules (Credit: FayesVision / PNP / WENN) (Credit: FayesVision / PNP / WENN)

The collection is very 70s-inspired and, well, very Nicole. If you’re into the boho and hippie style, you will want to grab everything from the 29-piece line-up.

But what will probably turn you on the most would be the price point – a relatively affordable range that doesn’t go over $100.

Nicole Richie Sleeveless Scoop Neck Faux Leather Studded MiniNicole Richie Sleeveless Scoop Neck Faux Leather Studded Mini, $79

Nicole Richie for Impulse Longsleeve Studded Boat Neck Velvet MiniNicole Richie for Impulse Longsleeve Studded Boat Neck Velvet Mini, $69

Nicole Richie for Impulse Longsleeve High Neck Feather Print DressNicole Richie for Impulse Longsleeve High Neck Feather Print Dress, $69

Filed Under: Celebrities