Miu Miu released its Fall/Winter 2023 campaign entitled LIVE!, which stars a slew of A-list stars, including Zaya Wade, Mia Goth, and Emma Corrin.
Zaya Wade posing in oversized tailoring (Credit: Zoë Ghertner for Miu Miu’s Fall/Winter 2023 LIVE! Campaign)
The latest range from Miu Miu offers an incredible assortment of pieces from chic pencil skirts and preppy twinsets to oversized outerwear and fabulous knitwear.
Miu Miu’s models are also clad in a variety of sheer hosiery and pointy-toe pumps.
Emma Corrin in eyewear, a dress, sheer hosiery, and pumps (Credit: Zoë Ghertner for Miu Miu’s Fall/Winter 2023 LIVE! Campaign)
For the LIVE! campaign, Miu Miu assembled an eclectic group with undeniable talent and diverse backgrounds.
Heading the ensemble is brand ambassador Emma Corrin, who is joined by actress Mia Goth and LGBTQ+ advocate and model Zaya Wade.
Mia Goth comes back from walking in the Fall/Winter 2023 runway to model the brand’s bag, knitwear, and chic pencil skirt (Credit: Zoë Ghertner for Miu Miu’s Fall/Winter 2023 LIVE! Campaign)
Also included in the roster are models Delilah Belle Hamlin and Annabelle Weatherly, as well as rising star Zhao Jinmai and singer-songwriter Ethel Cain.
Delilah Belle Hamlin wearing a turtleneck sweater and embellished underwear with sheer hosiery and pointy-toe pumps (Credit: Zoë Ghertner for Miu Miu’s Fall/Winter 2023 LIVE! Campaign)
Captured by Zoë Ghertner, the images show the models radiating their natural charm while on an empty stage, which serves as the perfect backdrop for Miu Miu’s latest offering.
Ethel Cain posing in a luxe jacket with a sheer pencil skirt (Credit: Zoë Ghertner for Miu Miu’s Fall/Winter 2023 LIVE! Campaign)
The LIVE! campaign is accompanied by a short video that sees the models pose and walk the stage as if ready to take on the world while armed with only the best from Miu Miu.
🍂🌟 Fashion Alert! 🌟🍂 Miu Miu is here to enchant us with their captivating fall-winter 2023 campaign, aptly named LIVE! 💫 Feast your eyes on a mesmerizing collection of preppy twinsets, chic pencil skirts, and oversized woolen pieces, each adorned with the unmistakable Miu… pic.twitter.com/q2MYfrUp1P
— Your Next Shoes (@yournextshoes) July 22, 2023
According to the press release, “The Fall/Winter 2023 campaign Miu Miu Live! occupies a place between real time and time to come, between transient, democratic spaces in shades of grey.”
Zhao Jinmai showing off the brand’s oversized tailoring and petite bag (Credit: Zoë Ghertner for Miu Miu’s Fall/Winter 2023 LIVE! Campaign)
As for the stars of the campaign or the “characters who inhabit this world,” they “are both outward and inward-looking.”
“Their performance is immediate – Live! – one moment, then self-absorbed, even remote, the next,” the brand’s statement added. “A studied disorientation occurs – the familiar is disrupted.”
Annabelle Weatherly in sheer pieces with strappy pumps and a ruched bag (Credit: Zoë Ghertner for Miu Miu’s Fall/Winter 2023 LIVE! Campaign)
The press release also noted that the “same disruption is implicit in their wardrobe. Elegant twinsets, knee-length pencil skirts and oversized tailoring in dry, heavyweight wools cover the body – and uncover it. The universally recognized – the sincere – is subverted, looked at in a different way.”