Gucci symbolizes glamour and Italian sophistication. Few other brands have a celebrity clientele as diverse as Princess Diana, Vanessa Hudgens, Jackie Kennedy, and Pippa Middleton. No designer handbag collection is complete without a Gucci bag.
Finding the right one for you isn’t always easy. Gucci is renowned for its extensive range of designs. Their most popular designs are updated seasonally, with archival designs brought back regularly.
Gucci is known for having hundreds of designs, with the most popular updated seasonally and archival designs brought back regularly (Credit: Creative Lab / Shutterstock)
We’re sharing everything you need to know about where Gucci bags are made and how to spot a fake bag. If you’re debating your next splurge purchase, we’re rounding up the most popular Gucci bags.
Where Are Gucci Bags Made? (And Why It Matters)
Gucci is an Italian brand through and through. While other luxury brands are now exporting their manufacturing, Gucci is staying firmly in Italy. Gucci Bags are 100% made in Italy. Their bags are manufactured in Prato, just outside of Florence.
Gucci bags are 100% made in Italy
It’s worth noting that certain Gucci items are made outside of Italy due to their circumstances. Gucci watches are made in Switzerland, while cosmetics and fragrances are made throughout Europe.
How to Spot a Fake Gucci Bag: Authenticity Tips You Can Trust
It’s getting increasingly harder to spot fake Gucci bags. Websites like DHgate are notorious for their ‘super fakes.’ You can no longer rely on a receipt, box, or dust bag as proof of authenticity.
Authentic Gucci bags should have consistent and tight stitching
The best way to spot a fake Gucci bag is by looking at the overall quality of the bag. The stitching should be consistent, and any hallmarking should be in the Gucci font.
Authentic Gucci bags should have tight stitching and attention to every detail.
Aside from the stitching, hallmarking should be in the Gucci font
If you’re buying a Gucci bag pre-loved, we recommend only using consignment websites that offer authentication services.
Luxury consignment websites like Farfetch, Vestiaire Collective, and Sellier Knightsbridge provide authentication options for their Gucci bags.
The 8 Most Popular Gucci Bags You’ll Want to Own
Gucci is the home of dozens of ‘it’ bags. You’re spoilt for choice with old favorites, like Jackie and Diana, along with modern icons, such as the Dionysus shoulder bag. We’re sharing the most popular Gucci bags worth splurging on.
1. Gucci Horsebit 1955 Shoulder Bag: A Heritage Icon Reimagined
One of Gucci’s most recognizable heritage bags is the Horsebit 1955. The latest seasonal style of this bag has a raffia-effect fabric that adds a softer, feminine feel to the equestrian hardware.
The iconic Gucci Horsebit 1955 is recreated from an archival design, from GG-woven raffia-effect fabric with textured yellow leather trims
This satchel bag is an ideal alternative to the Louis Vuitton Pochette Metis. It’s a popular bag among Gucci fans who want to own a part of the brand’s history.
While the latest Horsebit 1955 is a raffia fabric, you can also choose from the brand’s signature monogram print and all-leather styles.
2. GG Marmont Matelassé Mini Bag: Your First Designer Must-Have
The GG Marmont Matelasse bag is one of the most popular choices for your first designer bag. It’s a versatile style with a camera bag silhouette that seamlessly transitions from one season to the next.
The GG Marmont mini bag is softly structured from Matelasse leather with a chevron design, double G hardware, and a GG on the back
This bag features the classic Double G hardware and is an excellent choice for a carefree designer bag. The mini bag size sits under $1,500, making it one of Gucci’s entry-level handbags.
3. Ophidia GG Small Backpack: Vintage Vibes Meet Modern Utility
If you’re always on the go, you need a backpack. Designer handbag collections often overlook this bag. The Ophidia GG small backpack is one of Gucci’s most popular styles for both men and women.
The Ophidia GG small backpack is crafted in GG Supreme canvas with inlaid green and red Web detail and Double G hardware
This versatile backpack can take you from a day at the office to commuting to the city or your next vacation.
The hardware and GG Supreme canvas are a throwback to the brand’s ‘50s heritage. This backpack will be one of the hardest working pieces in your handbag collection.
4. Dionysus Small GG Bag: Timeless Canvas With a Contemporary Twist
Mini bags are Gucci’s specialty. The Dionysus bag features the brand’s heritage GG Supreme print that has been reimagined with a contemporary feel.
This bag blends classic and new-age designs for a style that works for any occasion.
Named after the Greek god, the Dionysus bag is originally a play on the ’30s design with its use of Gucci’s signature canvas material
The Dionysus bag, inspired by a popular 1930s silhouette, is available in versatile canvas.
5. Ophidia GG Small Shoulder Bag: Versatile, Iconic, and Under $2,000
If you’re buying your first designer handbag, you want a style that can do everything. The Ophidia GG small shoulder bag can be worn as a crossbody, shoulder bag, or clutch. It’s guaranteed to stay in your collection for years to come.
The Ophidia GG features the GG Supreme canvas in a mix of blue and beige for Gucci Love Parade
This Gucci bag has a chain shoulder strap and two compartments for all your essentials. It retails for under $2,000, making it more accessible.
6. Gucci Diana Mini Tote Bag: A Royal Favorite Reborn
In recent seasons, Gucci has returned to its archives to rediscover some of its most famous handbags. The ‘Diana’ tote bag is named after Princess Diana, who carried the original bag during the ‘90s.
Named after Princess Diana, the Diana tote is reimagined with removable, neon leather belts and comes with two decorative belt handle shapers
This vintage bag has been updated with a removable leather belt as a nod to contemporary trends. The shiny gold hardware and bamboo handles juxtapose trends and aesthetics for a versatile bag that will turn heads.
7. Ophidia GG Mini Bag: ‘90s Crescent Chic Under $1,100
You’re lucky if your first designer bag budget is around $1000. The Ophidia GG mini bag is a classic ‘90s style with a half-moon silhouette. Retro looks constantly come back in style.
Crafted from Gucci’s signature monogram canvas, the Ophidia is introduced in a crescent silhouette reminiscent of the ’90s
The GG Supreme canvas offers a subtle monogram moment with two card slots to maximize space. It’s an alternative to the Prada Re-Edition and Fendi Baguette bags.
8. Jackie 1961 Medium Shoulder Bag: Vintage Gucci Glam Reimagined
Jackie Kennedy is another legendary fashion icon who has left her mark on the Gucci brand. The Jackie 1961 was reintroduced to the Gucci line-up in Fall/Winter 2020 as a new take on the iconic bag.
The medium-sized Jackie is one of the most popular Gucci bags. You can style it as a top handle, shoulder bag, or cross-body bag for added versatility.
Revived from the archive, the Gucci Jackie 1961 is made from GG Supreme canvas and comes with a detachable shoulder strap that adds a contemporary feel to the archival design
Gucci is a brand that deserves a spot in your designer collection. Its celebrity following has restored Gucci to the pinnacle of the fashion world. Our list of the most popular Gucci bags and handbags is the perfect starting point for creating your wish list.
Gucci Bags in the Spotlight: Iconic Styles and Celebrity Favorites
Gucci’s timeless designs continue to captivate fashion enthusiasts worldwide. Explore some of the most iconic Gucci bags and the celebrities who adore them:
Jackie 1961 Bag: A Timeless Gucci Icon Loved by Celebrities
- Overview: The Jackie 1961 bag, named after Jackie Kennedy, boasts a curved half-moon shape and piston hardware closure, epitomizing Gucci’s heritage.
- Celebrity Fans: Kendall Jenner and Bad Bunny have been spotted carrying the Jackie 1961, showcasing its enduring appeal.
- Read more: Kendall Jenner and Bad Bunny Turn Heads at Gucci’s Spring/Summer 2024 Show
GG Marmont Bag: Effortless Modern Elegance for Every Occasion
- Overview: The GG Marmont bag boasts a softly structured shape, crafted from matelassé leather and accented with the iconic Double G hardware, seamlessly blending vintage and contemporary styles.
- Versatility: Available in various sizes and colors, it’s a favorite for both casual outings and formal events.
- Discover more: The 11 Best Women’s Shoulder Bags From Trendy Bag Brands
Nicky Hilton Styles the Adidas x Gucci Horsebit 1955 Mini Bag
- Event: Monse’s Resort/Spring 2023 Presentation during New York Fashion Week
- Outfit: Nicky Hilton styled a black-and-white striped Cascade shirt dress from Monse with chunky silver jewelry and orange retro sunnies.
- Bag: She completed her look with a black Adidas x Gucci Horsebit 1955 mini bag, featuring the Trefoil print and iconic Gucci Horsebit detail.
- See more: Nicky Hilton’s Chic Postpartum Style With Adidas x Gucci Mini Bag
Gwyneth Paltrow’s Chic Travel Look Featuring the Gucci Soft Stirrup
- Event: Arrival at St. Pancras Station, London
- Outfit: Gwyneth Paltrow embraced casual elegance in jeans, a gray long-sleeved top, and boots, complemented by sunglasses and a ponytail.
- Bag: She carried a white Gucci Soft Stirrup straw shoulder bag, featuring black leather trim and gold-tone hardware, which added a touch of luxury to her relaxed ensemble.
- Read more: Gwyneth Paltrow’s Journey With Iconic Gucci Bag in Tow
Vanessa Hudgens Rocks the Gucci ‘Blind for Love’ Tote in L.A.
- Event: Casual outing in Studio City, Los Angeles
- Outfit: Vanessa Hudgens showcased her toned abs in a cropped “Feminist” shirt, paired with tracksuit bottoms and Adidas slip-on sandals.
- Bag: She carried a Gucci monogram tote featuring “Blind for Love” embroidery and rose detailing from the Gucci Garden Souvenir Collection.
- Read more: Vanessa Hudgens Pairs Gucci ‘Blind for Love’ Tote with ‘Feminist’ Shirt
Jodie Turner-Smith and Hilda Smith Turn Heads at Gucci’s Milan Runway
- Event: Gucci Spring/Summer 2024 Runway Show during Milan Fashion Week
- Jodie’s Outfit: Jodie Turner-Smith showcased a chic slate-colored ensemble featuring a gray bandeau bra top with a v-shaped slit, layered under a double-breasted blazer, paired with wide-leg denim jeans and a sleek black “GG” belt.
- Accessories: She complemented her look with a Gucci Bamboo 1947 mini top handle bag, retro-style sunglasses, and an array of gold and silver jewelry, including a gold herringbone chain and a crystalized link choker.
- Hilda’s Outfit: Hilda Smith donned a blue checkered Gucci collared shirt dress, accessorized with a rose-beige Gucci Horsebit Chain small shoulder bag, oversized sunglasses, and white Gucci heels.
- Read more: Jodie Turner-Smith and Hilda Smith Make Stylish Mother-Daughter Duo at MFW’s Gucci Show
These iconic Gucci bags exemplify the brand’s commitment to blending tradition with innovation, making them essential additions to any fashion-forward wardrobe.